The Vantiv Omnicommerce Tracker™, powered by PYMNTS.com, features industry-spanning research and insights that arm retailers with data to make smarter decisions for enabling omnichannel commerce.

INSIDE THE AUGUST TRACKER:

An exclusive interview with Mike Harkey, Vice President of Business Development at Foursquare, to talk about how retailer use the company’s data to build omnichannel plans that help drive demand.

News from around the omnichannel sector, including various studies on topics such as shopping behavior across generations and shopping method preferences.

Updates on some of the biggest omnicommerce players, including Amazon, Macy’s and Sam’s Club.